Advertising

My BestBuy is Better Than Yours

2009/05/27
By Marc Van Norden
My BestBuy is Better Than Yours

I like BestBuy. I don’t like shopping (food, clothing etc.) but I love going into BestBuy. I equate it to the HomeDepot experience but for the geek in me. When I walk in I feel like there are limitless possibilities on the things I could buy that would improve my life/productivity/entertainment. Sometimes when I...
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Posted in Advertising, Analog (non tech), Strategy, campaigns | 6 Comments »

Vendor / Client relationship – In the Real World

2009/05/27
By Marc Van Norden

Is your life like this? Are you constantly trying to sell your client on the value that you bring to the table. The same client who was searching for said qualities in the RFQ, RFP, and the 3 rounds of designs and boards!? Good times………I especially like the last 5 seconds, that drove it...
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Posted in Advertising, Development, Strategy | No Comments »

PSA on Cyclist Awareness

2009/05/26
By Marc Van Norden

A friend of mine sent me this commercial about cyclist awareness. How many times does the white team pass the ball….The campaign is hails from the UK, and can be found here. This is the best of them in my opinion.
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Posted in Advertising, Analog (non tech), campaigns, television | No Comments »

Great sports related campaigns Nike and NBA

2009/02/17
By Marc Van Norden

Over the last year there have been a lot a lot of really good sports related ads. The NBA and Nike in particular have had real success. In my opinion these are some of the best sports related ads. I just wish baseball could do as good of a job, instead of those FOX...
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Posted in Advertising, Sports, television | 1 Comment »

Social Media That Works? The Obama Administration

2009/01/25
By Marc Van Norden

The Obama Campaign was successful in using social media to inform, gain, and mobilize voters. Awhile back I collected a bunch of the ongoing discussions on my delicious. All of it culminating in President Obama being selected "Marketer of the Year" by Ad Age. Well the Obama Campaign Administration has built on that with...
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Posted in Social Media, Strategy, Twitter, campaigns, featured | 5 Comments »

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