Comments on: The Power of Twitter and a good cause. http://blog.brown-paper.net/the-power-of-twitter-and-a-good-cause I don't know karate, but I know ca-razy Thu, 03 Dec 2009 17:39:08 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Scott Drummond http://blog.brown-paper.net/the-power-of-twitter-and-a-good-cause/comment-page-1#comment-1877 Scott Drummond Fri, 09 Jan 2009 00:20:37 +0000 http://blog.brown-paper.net/?p=222#comment-1877 Great post Marc, especially your comment on the inability of brands to execute like this. It all centers around trust really I guess - we are very aware of brands (advertising etc) but do we trust them enough to execute something similar? Oddly enough this relates back to a thought I posted a few days before David's amazing initiative. If you took a camera to the streets and asked people about your brand, would they wax lyrical about what you do? <a href="http://scottdrummond.org/2009/01/03/for-the-record-how-do-people-feel-about-your-business/" rel="nofollow">Would they be prepared to go on record and stake their social reputation on your brand?</a> That's the feeling companies should be looking to inspire in their customers I think. Great post Marc, especially your comment on the inability of brands to execute like this. It all centers around trust really I guess – we are very aware of brands (advertising etc) but do we trust them enough to execute something similar? Oddly enough this relates back to a thought I posted a few days before David’s amazing initiative.

If you took a camera to the streets and asked people about your brand, would they wax lyrical about what you do? Would they be prepared to go on record and stake their social reputation on your brand? That’s the feeling companies should be looking to inspire in their customers I think.

]]> By: How is your relationship balance sheet? (and why it pays to be in the black) | Come Together http://blog.brown-paper.net/the-power-of-twitter-and-a-good-cause/comment-page-1#comment-1876 How is your relationship balance sheet? (and why it pays to be in the black) | Come Together Thu, 08 Jan 2009 07:25:17 +0000 http://blog.brown-paper.net/?p=222#comment-1876 [...] The Power of Twitter and a Good Cause, a blog post by Marc Van Norden [...] [...] The Power of Twitter and a Good Cause, a blog post by Marc Van Norden [...]

]]> By: David Armano http://blog.brown-paper.net/the-power-of-twitter-and-a-good-cause/comment-page-1#comment-1875 David Armano Thu, 08 Jan 2009 05:02:27 +0000 http://blog.brown-paper.net/?p=222#comment-1875 Thank you so much for helping spead the word on this. We are really floored with how peopl responded. Thank you so much for helping spead the word on this. We are really floored with how peopl responded.

]]> By: Emily Brewer http://blog.brown-paper.net/the-power-of-twitter-and-a-good-cause/comment-page-1#comment-1874 Emily Brewer Wed, 07 Jan 2009 17:09:21 +0000 http://blog.brown-paper.net/?p=222#comment-1874 i immediately went to donate when i saw you repost it and saw how much they had raised. it was amazing. i immediately went to donate when i saw you repost it and saw how much they had raised. it was amazing.

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